You’re sitting on a gold mine of 1st party data that only machine learning can leverage. Prospect and convert new customers with custom predictive audiences that massively outperform rule-based audiences. Identify users most likely to become lifetime customers and the best methods to re-engage and build loyalty.
Use our High Scores as a seed file for lookaliking, which is far more effective than customer lists, at finding new incremental users with a high intent to purchase. Drastically increase your prospecting reach and spend without any impact to performance.
Custom machine learning audiences will always outperform rule-based audiences like recent site visitors and cart abandoners. Advertising platforms like Google and FB need this site-specific predictive signal; their generic vertical-specific algorithms can only go so far. With predictive audiences, these platforms will be able to optimize bidding to the users most likely to buy on your site.
Not only should you be bidding differently based on a user's propensity to purchase, but you should be engaging and communicating with them very differently as well. Modify the creative and even landing page of an ad based on how likely a user is to convert.
Use one of our tag manager templates to get integrated in minutes with no technical work required
Have custom predictive audiences flow into any ad platform to drive massive performance lift
Try our predictive scores for 30 days free. If you don’t see value, walk away at no cost to you
Once our tag is live, we can have a custom machine learning model built for your site traffic in 2-3 weeks that retrains daily.
Manage all your website tags without editing code. Google Tag Manager delivers simple, reliable, easily integrated tag management solutions— for free.
Tealium iQ Tag Management is a web interface that is used to manage your tags without the need to edit your page code.